
A quick look at the sites listing the ICOs is indicative of the popularity of these sites. Thousands are currently active or coming. In November, Miko Matsumura of Pantera Capital Limited reported about 30 ICOs launched each day.
This growth comes with challenges to stand out and create noise. Telegram channels are becoming battlefields for attention and social networks are flooded with enticing offers to catch the attention of cryptocurrency enthusiasts. It would be logical that the game eventually evolve.
Although few people are aware of it yet, the first IBO, or Initial Bounty Offering, has been launched. According to Decryptionary.com, an IBO is "a time-limited process by which a new cryptocurrency is made public and distributed to people who invest their time and skills to be rewarded in this new cryptocurrency. Unlike ICOs where tokens are sold, an IBO requires more commitment, and in a more personal way. "
A quick search on google reveals that the first mention of an IBO was made in July 2017 by the company U.CASH, a financial platform and a digital asset exchange network based on the blockchain with an integrated cryptocurrency for pay fees, execute smart contracts and more ".
The IBO of U.CASH has a calendar similar to the ICO and claims to be "world's first Initial Bounty Offering" ie the first token distribution based on the execution of tasks. Thus, the majority of network access tokens are dedicated to users participating in the IBO. "Depending on their site, an IBO is defined as:
"IBOs are a new way for blockchain-based ecosystems to bring together human resources, develop business, marketing, and acquire new users by offering tokens in exchange for contributions to the ecosystem."
Traditional ICO reward programs work in a similar way except that they are generally limited both in terms of the number of tokens distributed and at the proposed schedule. Most traditional bonus programs are hosted on forums such as Bitcointalk and offer ICO member primos the opportunity to complete tasks in exchange for tokens (a bonus). However, the percentage of chips allocated to these bonuses is usually only a fraction of the total number of ICO chips.
In the case of U.CASH, their IBO includes opportunities to collect bonuses throughout the IBO period and encourages "bounty hunters" to participate as early as possible. Rewards can be earned by completing simple tasks like registering on the site. Others require more commitments like posts on social networks or whitepaper translations.
The goal is to create a fairer chip distribution and contribute to the growth of the network. Given the increased competition in the world of ICOs, IBOs seem logical. As projects struggle to attract attention and seek contributions, structured long-term incentive programs could encourage frequent participation and raise awareness of promising projects.
What is an AirDrop and how to participate? : https://steemit.com/bitcoin/@tighilt/what-is-an-airdrop-and-how-to-participate
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